Senior Marketing Specialist

San Diego, CA

Full Time

Business Development

Experienced

GROW WITH US AND STAY EXTRAORDINARY:
Launch your career to new heights with Innoflight—one of San Diego’s fastest-growing Aerospace and Defense innovators. Here, visionary minds engineer the future of space technology through pioneering, compact, and cyber-secure solutions. From software-defined radios to cutting-edge cryptographic systems and avionics, everything we build powers the next era of New Space. Join our small, agile, and mission-driven team where your work has real impact and your growth has no limits. We’re not just reaching for the stars—we’re engineering them. Let’s innovate the infinite, together.

A DAY IN THE LIFE:
As a Sr. Marketing Specialist, you’ll lead strategic marketing initiatives that directly drive sales growth, strengthen brand positioning, and elevate customer engagement. You’ll collaborate closely with sales, business development, and leadership teams to execute high-impact campaigns, manage key events, and shape the company’s public image—all while using data-driven insights to continuously improve performance.

WHAT YOU'LL DO:

Drive Revenue-Focused Marketing Strategies: Develop and execute integrated marketing plans aligned with sales and business development goals to increase lead generation, market share, and revenue.
Measure and Optimize Performance: Track, analyze, and report on campaign performance using KPIs to maximize ROI and continuously refine marketing effectiveness.
Strengthen Brand & Market Positioning: Ensure consistent messaging across all channels while leading initiatives that enhance brand reputation and competitive differentiation.
Lead Events & Trade Shows: Plan and execute trade shows, conferences, and industry events, including logistics, booth management, team coordination, and post-event lead tracking.
Support Customer Engagement: Develop presentations, proposals, and marketing materials that support client interactions and strengthen stakeholder relationships.
Manage Public Relations Efforts: Write and distribute news releases, coordinate media outreach, and monitor coverage to support visibility and reputation.
Execute Multi-Channel Campaigns: Develop and manage marketing collateral and advertising across print and digital platforms, ensuring brand consistency and quality.
Own Digital & Social Strategy: Lead social media, email marketing, and digital campaigns to drive engagement, awareness, and lead generation.
Deliver Insights to Leadership: Prepare and present reports on marketing performance, campaign outcomes, and market trends to inform decision-making.
Monitor Industry Trends: Stay informed on industry and market developments to identify opportunities and keep strategies competitive and relevant.
Collaborate Cross-Functionally: Partner with internal teams to align marketing initiatives with broader business objectives.

YOU’RE AWESOME AT:

Strategic & Revenue-Driven Marketing: Expertise in building marketing programs that directly support sales growth and business expansion.
Data Analysis & Performance Optimization: Strong ability to interpret metrics, identify trends, and adjust strategies to improve ROI.
Branding & Storytelling: Skilled at crafting compelling messaging that enhances brand identity and resonates with target audiences.
Event & Campaign Management: Proven success managing complex events and integrated marketing campaigns from concept to execution.
Digital Marketing & Social Media: Deep experience in content strategy, email marketing, and digital platforms to drive engagement and visibility.
Communication & Collaboration: Excellent written and verbal communication skills with the ability to work across teams and influence stakeholders.
Organization & Multitasking: Highly organized with the ability to manage multiple projects in a fast-paced, growth-oriented environment.

WHAT YOU’LL NEED:

Bachelor’s degree in Marketing, Communications, Business Administration, or a related field (Master’s degree preferred)
10+ years of experience in a senior marketing role, preferably in B2B or high-tech industries
Strong background in marketing strategy, sales alignment, branding, and public relations
Proven experience managing trade shows, conferences, and customer engagements
Excellent writing and communication skills, including news release development and media relations
Expertise in digital marketing, social media management, and campaign execution
Strong analytical skills with the ability to translate data into actionable insights
Exceptional organizational, attention to detail, and problem-solving abilities
Experience managing multiple priorities in a fast-paced environment
Proficiency with Microsoft Office, marketing automation tools, and CRM systems
Knowledge of the space or technology sector is highly desirable
Ability to obtain and maintain a U.S. Security Clearance

COMPENSATION & BENEFITS:
The starting base salary for this position ranges from $101,644 to $152,466 per year, depending on the candidate’s job-related knowledge, skills, and experience. In addition to a competitive base salary, Innoflight offers a well-rounded compensation package that includes a Profit-Sharing Bonus and a Cash Performance Bonus to reward both individual and company performance. Additional benefits include:

401(k) with 3% company match (automatic enrollment)
Comprehensive medical, dental, vision, HSA & life insurance
10 paid holidays + 120 hours PTO (starting in year one)
Access to ancillary benefits such as critical illness, accident, disability, legal and pet insurance.

WHY YOU’LL LOVE WORKING HERE:

Flexible Work-Life Balance: Enjoy a 9/80 work schedule with every other Friday off—whether you use it to recharge, work on a passion project, or spend time with family, the choice is yours.
Continuous Learning & Development: We’re serious about professional development. From tuition reimbursement to internal "Ask Me Anything" sessions and weekly “Lunch & Learns,” we make learning a core part of the job.
Mission-Driven Culture: We aren’t just building tech—we’re enabling the next era of space exploration. Our Culture Ambassadors help lead initiatives around inclusion, positivity, recognition, and transparency. Here, your voice is heard, your work is respected, and your individuality is celebrated.

BE YOU, WITH US:
At Innoflight, we are committed to fostering an inclusive and equitable workplace where everyone belongs. We recognize that great talent comes in many forms, and you don’t need to meet every requirement to bring value to our team. If this role excites you, we encourage you to apply—even if you don’t check every box.

YOU SHOULD KNOW:
Potential new employees must successfully complete a background check which includes criminal search, education certification and employment verification prior to hire. Applicants must be authorized to work for any employer in the U.S as you must have the ability to obtain a security clearance. We are unable to sponsor or take over sponsorship of an employment Visa.

REFERRALS:
We love a good referral! If you know someone that would be a great fit for this position, please share!

A NOTE TO STAFFING AGENCIES:
Innoflight does not accept unsolicited resumes from agencies, recruiters, or any third-party sources. Any such submissions will be considered property of Innoflight, and no fees will be paid in the event a candidate is hired from an unsolicited referral.

To California residents applying for this job, please read Innoflight’s CCPA Notice: https://www.innoflight.com/careers/california-consumer-privacy-act-notice-for-job-applicants.

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Senior Marketing Specialist

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